Zipmex Product UX Writing
UX Writing Guide
Mood & Tone of Message
At Zipmex, we understand the power of words in creating a lasting impression on our audience. That's why we created the Zipmex UX Writing Guide - a comprehensive set of guidelines to ensure consistent messaging and tone across all our touchpoints. By maintaining a consistent tone, we're able to establish a strong brand personality and create recognition that sets us apart from the competition.
The guide also helps us to express our brand identity and values in a way that resonates with our audience. Through our messaging, we aim to build connections and trust, establishing ourselves as a reliable and professional brand that our customers can count on.
Overall, the Zipmex UX Writing Guide allows us to communicate with our audience in a way that is clear, concise, and on-brand. Whether it's through our website, social media, or other channels, we're able to create a consistent and impactful message that helps us achieve our goals.
My Role
Project Goal
Tone of Voice
Do’s vs Don’ts
Type of Messages
UX Success Metrics
Credit
DESIGNER
Peggy T.
Tod S.
CREATIVE WRITER
Kon